
Hot stuff
Billboard's Messages
When the old model of labels as VC's goes away with music profits, who will fund A&R, Marketing and artist development? The publishers? The promoters???
The top 200 albums are down 66% since 2000. Mechanicals must follow sales. How can publishing not fall as mechanicals drop by half or more?
What about the morass of music rights/royalty administration - is anyone working on bringing this into the 21st century or are auditor's jobs safe?
How do you feel about urgency based (ie call/text in the next 24 hours to experience x) vs generally open (ie call/text me any time) campaigns?
with data rate increasing and phones becoming more capable, when will we see more video in mobile apps ?
What sorts of things do you typically spend your money on? What other products do your parents typically buy for you?
How/where do you hear about new books that interest you? Online or blogs or just browsing in the stores?
How many of you will be going to a 4-year university after high school? How about community college or vocational school? How did you pick the school?
Do you go online for health and nutrition information? Are you interested in seeking out this type of info?
Does it bother you when adults or marketers call you "teens"? Is there a different way you'd like to be addressed?
Does it bother you when adults or marketers call you "teens"? Is there a different way you'd like to be addressed?
